Shopping for inspiration? I do
Excerpt from the Kansis City Star. By Cindy Hoedel
'Sometimes the best finds are free.
Sure, a new pillow or place mat can give your room a lift for a season, but design inspiration drawn from creative store displays is enduring. Training yourself to look beyond products when you shop and analyze how they are displayed can help you refine and personalize your home without breaking the bank.'
'Create a story
“It’s hot summer. It’s Barcelona. She’s an artist.” That’s how visual manager Stephanie Moore describes the inspiration for Anthropologie’s new displays. She says the store’s goal is to create an experience for people they haven’t had before. The same strategy can help unlock ideas for personalizing your own home, Moore says.
First, think of a setting that appeals to you. Let that inspire your décor choices. Carry the theme throughout a room or several rooms and keep it cohesive. For example, Anthropologie’s new displays feature different colors and varieties of dried lentils used as accents in various places — here in glass jars, there in dried seed pods.
Improvise
“You don’t have to actually get a chandelier; just suggest a chandelier,” Moore says. Although Anthropologie sells real chandeliers, their mock chandeliers are often the show stealers. Very often store designers take inexpensive natural materials — branches, rope, dried flowers, strings of mini lights, strands of crystals — and integrate them into dramatic arrangements suspended over dining table displays.
“We’re always working on a tight budget. A lot of great designs come from things we already have,” Moore says. Once designers took a broken chair, cut down the legs and reupholstered it to look Moroccan.'
'Sometimes the best finds are free.
Sure, a new pillow or place mat can give your room a lift for a season, but design inspiration drawn from creative store displays is enduring. Training yourself to look beyond products when you shop and analyze how they are displayed can help you refine and personalize your home without breaking the bank.'
'Create a story
“It’s hot summer. It’s Barcelona. She’s an artist.” That’s how visual manager Stephanie Moore describes the inspiration for Anthropologie’s new displays. She says the store’s goal is to create an experience for people they haven’t had before. The same strategy can help unlock ideas for personalizing your own home, Moore says.
First, think of a setting that appeals to you. Let that inspire your décor choices. Carry the theme throughout a room or several rooms and keep it cohesive. For example, Anthropologie’s new displays feature different colors and varieties of dried lentils used as accents in various places — here in glass jars, there in dried seed pods.
Improvise
“You don’t have to actually get a chandelier; just suggest a chandelier,” Moore says. Although Anthropologie sells real chandeliers, their mock chandeliers are often the show stealers. Very often store designers take inexpensive natural materials — branches, rope, dried flowers, strings of mini lights, strands of crystals — and integrate them into dramatic arrangements suspended over dining table displays.
“We’re always working on a tight budget. A lot of great designs come from things we already have,” Moore says. Once designers took a broken chair, cut down the legs and reupholstered it to look Moroccan.'
posted by jade | 11:16 AM
2 Comments:
Well..I think they've succeeded with their goal to create an experience that people haven't had before. I find it almost unbelievable how amazing their store is merchandized. Our obsession is shared..
I am in awe sometimes looking and the ever-changing surroundings there. I've noticed the 'natural chandaliers' too and dreamed of fashioning one over my daughter's bed... I still might.
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